Consumption upgrade to promote home customization, doors and windows custom market is promising!


Release time:

2018-05-17

Custom home industry has gradually formed a scale, custom companies have introduced custom packages, market profits are greedy. Private customization has gradually become the new direction of the home market. Under such a trend, the customization of doors and windows has become a great success in the future. Consumption upgrade to promote home customization data show that the current market capacity of customized home is about 165 billion. According to the growth rate of 5% of China's customized home, the customized home market will break through 300 billion in 2020. At present, all the enterprises that should come in have entered the market, and the whole house customization market has entered a white-hot stage, deducing the marketing story of the stronger the stronger. The custom doors and windows market is still in the embryonic stage. Relevant statistics show that with the growth of the new generation of consumer groups born in the 1980 s, personalized consumer demand has become the mainstream. Customized doors and windows are in line with the inevitable requirements of modern young people advocating individuality and showing self-charm, and have won the favor of modern consumers. Customized doors and windows are rapidly becoming popular in the market, and the demand is also expanding. Advanced custom doors and windows have accounted for about 10% of the entire door and window market, and the development prospects are huge. Custom doors and windows suddenly became a blockbuster in the depressed door and window market, igniting a prairie fire for the revitalization of the industry. At present, most of the customized doors and windows are mainly small and medium-sized enterprises. Restricted by customization, the factory cannot implement large-scale assembly line production. This production mode makes it difficult for enterprises to expand and form their own scale. It is also difficult to form their own brand in the industry. The use of customized doors and windows portal such a professional industry platform, reduce operating costs, explore valuable resources needed by enterprises, broaden sales channels, with the advantages of rapid communication of the Internet, promote the establishment of corporate brand image, and then drive sales with brand. China's e-commerce in recent years showed rapid growth and development, and the consumer market is very large, providing enterprises with a wealth of market space, enterprises take advantage of network marketing also seems logical, network marketing for the future development of enterprises play a decisive role. At the same time advanced customization industry spread, home decoration, furniture customization, business gifts, advertising promotional gifts, celebration gifts, have chosen advanced customization. Advanced custom doors and windows have become the preferred choice of young people in home improvement. On the one hand, it highlights the difference of products, and on the other hand, it meets the psychology of consumers in pursuit of quality. Custom doors and windows industry disadvantages consumers now buy products, in addition to the price factor, the environmental protection of the product has gradually become the focus of consumer attention. With the rapid development of more and more door and window enterprises, the market competition is becoming more and more fierce, and the customized category is also expanding. The fierce competition will inevitably lead some enterprises to take some malicious competition in order to seize consumers, such as price war and shoddy products, which not only disturbs the industry competition, but also leads to consumers' doubts about the quality of door and window products. In the market, famous brand doors and windows, whether in color or style, are leading the fashion trend, attracting the eyes of many consumers. Therefore, some businesses use the psychology of consumers to pursue brands to produce some imitation brand style doors and windows, but the price is only half or 1/3 of that of famous brands. Some consumers buy such imitation products because they are greedy for cheap, but they do not get brand service and quality assurance. According to incomplete statistics, the sales volume of these fake brands of doors and windows in the domestic market is close to 0.1 billion every year. Conclusion: in the future development of the home market, custom doors and windows industry is bound to be promising. According to relevant data, the annual demand for doors and windows in China is about 0.5 billion square meters, and has been increasing significantly in the past decade. However, if you want to do a good job in customizing doors and windows, the quality of products and services of enterprises must be guaranteed, and related technologies must be upgraded to keep pace with the times.

custom home industry has gradually formed a scale, custom enterprises have introduced custom packages, market profits are greedy. Private customization has gradually become the new direction of the home market. Under such a trend, the customization of doors and windows has become a great future.

Consumption Upgrade Promots Household Customization

Data show that the current market capacity of customized households is about 165 billion. According to the growth rate of 5% of China's customized households, the customized household market will exceed 300 billion in 2020. At present, all the enterprises that should come in have entered the market, and the whole house customization market has entered a white-hot stage, deducing the marketing story of the stronger the stronger. The custom doors and windows market is still in the embryonic stage.

Relevant statistics show that with the growth of the new generation of consumer groups born in the 1980 s, personalized consumer demand has become the mainstream. Customized doors and windows are in line with the inevitable requirements of modern young people advocating individuality and showing self-charm, and have won the favor of modern consumers. Therefore, customized doors and windows are rapidly becoming popular in the market, and the demand is also expanding day by day. Advanced custom doors and windows have accounted for about 10% of the entire door and window market, and the development prospects are huge. Custom doors and windows suddenly became a blockbuster in the depressed door and window market, igniting a prairie fire for the revitalization of the industry.

Industry Status

Most of the current customized doors and windows are mainly small and medium-sized enterprises. Restricted by customization, factories cannot implement large-scale assembly line production. This production mode makes it difficult for enterprises to expand, form their own scale, and form their own brands in the industry. The use of customized doors and windows portal such a professional industry platform, reduce operating costs, explore valuable resources needed by enterprises, broaden sales channels, with the advantages of rapid communication of the Internet, promote the establishment of corporate brand image, and then drive sales with brand.

China's e-commerce has shown rapid growth and development in recent years, and the consumer market is very large, which provides enterprises with a rich market space. It is natural for enterprises to take advantage of network marketing. Network marketing plays a decisive role in the future development of enterprises. At the same time advanced customization industry spread, home decoration, furniture customization, business gifts, advertising promotional gifts, celebration gifts, have chosen advanced customization. Advanced custom doors and windows have become the preferred selection of young people in home improvement. On the one hand, it highlights the difference of products, and on the other hand, it satisfies consumers' psychology of pursuing quality.

Disadvantages of custom doors and windows industry

Consumers are now purchasing products. In addition to price factors, the environmental protection of products has gradually become the focus of consumers' attention. With the rapid development of more and more door and window enterprises, the market competition is becoming more and more fierce, and the customized category is also expanding. The fierce competition will inevitably lead some enterprises to take some malicious competition in order to seize consumers, such as price war and shoddy products, which not only disturbs the industry competition, but also leads to consumers' doubts about the quality of door and window products.

On the market, brand-name doors and windows are leading the fashion trend in terms of color and style, attracting the eyes of many consumers. Therefore, some businesses use the psychology of consumers to pursue brands to produce some imitation brand style doors and windows, but the price is only half or 1/3 of that of famous brands. Some consumers buy such imitation products because they are greedy for cheap, but they do not get brand service and quality assurance. According to incomplete statistics, the sales volume of these fake brands of doors and windows in the domestic market is close to 0.1 billion every year.

conclusion:

in the future development of the home market, custom doors and windows industry is bound to be promising. According to relevant data, the annual demand for doors and windows in China is about 0.5 billion square meters, and has been increasing significantly in the past decade. However, if you want to do a good job in customizing doors and windows, the quality of products and services of enterprises must be guaranteed, and related technologies must be upgraded to keep pace with the times.